Client: Bask Sparkling Water
Deliverables: Animated product GIFs, Photography, 3D
Tools: Adobe Illustrator, Adobe Dimension, After Effects, Adobe Firefly, Midjourney
"BASK is a crisp, modern sparkling water designed to refresh and refocus. With a visual identity rooted in clarity and rhythm, the brand balances minimalism with energy. explores the fluidity and brightness of the drink, using bold composition and motion to express the feeling of pure refreshment."
I wanted to develop a proof of concept for a beverage company utilizing skills I already have, supplemented by different AI workflows. I developed a name and logo, then using a combination of Adobe Firefly and Midjourney I created some lifestyle visuals, 3D product shots, etc. Those were then fed into both Midjourney and Firefly's video models to create some dynamic motion.
Using some 3D mockups I created in Illustrator and Dimension, I also created some traditionally animated GIFs.
